The Novogratz, the interior design, development and product design brand created by Cortney and Robert Novogratz, named John Frierson as its new president.
Frierson joins the company after a stint as president of Fred Segal, founder of the Lifestyle Group at Creative Artists Agency, as well as owner of his own branding and licensing agency based in New York and Paris, The Novogratz will have new opportunities to enhance their business from a retail perspective worldwide, create new and exciting collaborations, as well as increase their e-commerce business exponentially, taking their business to a new level.
“Our brand has been growing quickly in recent years. As we have accelerated the home and digital business over the past year, we’re adding top talent to our team,” Robert Novogratz said. “We couldn’t be more pleased to announce the addition of John Frierson as president of The Novogratz. He’ll bring new opportunities and a fresh vision to our rocket ship.”
“The Novogratz is one of the fastest growing brands in the design and lifestyle world, with number one selling products in all the digital channels that matter,” said Frierson. “Their color-driven, playful boutique style in accessible products and price points positions