Dwelling a part of Greenback Normal’s new in-store idea
GOODLETTSVILLE, Tenn. —Greenback Normal’s new store-within-a-store idea that mixes its DG Market and Popshelf manufacturers leans closely into residence décor as a part of its product assortment.
The primary two shops to deliver the DG Market + Popshelf idea to {the marketplace} opened within the larger Nashville, Tenn. space in White Home and Hermitage.
“We’re thrilled to boost our clients’ purchasing experiences by our new DG Market + Popshelf store-within-a-store idea, which additional demonstrates our progressive spirit and monitor document of format growth,” stated Todd Vasos, Greenback Normal’s CEO. “By means of this mixed format, we purpose to ship the worth and merchandise clients belief from a DG Market with the continually-refreshed merchandise together with magnificence and seasonal merchandise, residence décor and humanities and crafts by Popshelf. We now have been happy with clients’ constructive preliminary reactions, and we stay up for welcoming extra clients to expertise our latest format.”
Greenback Normal first introduced the Popshelf idea in October 2020 and has since opened 16 shops in three states. Shops are at present below building in Cell and Foley, Ala. and Aiken and Columbia, S.C. As of Could 2021, the corporate at present has plans to have roughly 25 Greenback
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