AURORA, N.Y. — House furnishings model MacKenzie-Childs is internet hosting its 14th annual Barn Sale just about from July 28-Aug. 1.
Final 12 months, as a result of pandemic, MacKenzie-Childs took its Barn Sale digital for the primary time ever to make sure the protection of all clients. Whereas security stays a precedence for the model, the choice to go digital this 12 months can be a response to the overwhelming development and curiosity within the online-only format. In 2020, the model was capable of attain greater than 20 occasions extra clients than the 12 months prior and elevated website visitors by greater than 380%.
“We’re excited to proceed to have the ability to have fun with our clients, family and friends once more this 12 months,” mentioned John Ling, CEO of MacKenzie-Childs. “Final 12 months was our most profitable Barn Sale so far, and the online-only format allowed us to achieve a a lot wider nationwide viewers and gross sales elevated by nearly 50%. We hope to proceed the momentum and provide our clients the most secure and most handy purchasing expertise. Our Advertising and marketing crew shall be working laborious to carry our followers collectively just about