SAN FRANCISCO — Williams-Sonoma Inc. introduced that Jason Edelman will be a part of the management staff of Williams Sonoma Dwelling as senior vp, efficient Aug. 1.

“As we proceed to drive progress in our Williams Sonoma Home based business, together with a 40% comp final quarter, shoppers are responding to our repositioning of the model as a furnishings vacation spot with a high-end informal luxurious aesthetic,” mentioned Laura Alber, president and CEO. “Jason is the best addition to our staff, and I’m assured his experience within the house class and visionary management will speed up the expansion of this model.”

Jason Edelman

With greater than 20 years’ expertise rising and main premium laborious items companies for retail shops, e-commerce and catalogs, officers observe that Edelman brings a strategic management perspective vital to the expansion of the Williams Sonoma Dwelling model. He has efficiently led groups and grown companies and brings expertise in product design, advertising and marketing, sourcing, planning, multi-channel operations and merchandising.

Most lately Edelman was senior vp, merchandising for furnishings for RH. Previous to his time at RH, he held roles with Houzz and Frontgate. Earlier in his profession Edelman labored in merchandising for the Williams Sonoma model.

“Jason’s design aesthetic, trade data and brand-building experience will likely be instrumental in persevering with the present momentum behind the Williams Sonoma Dwelling model,” mentioned Ryan Ross, president of the Williams Sonoma and Williams Sonoma Dwelling manufacturers. “We look ahead to welcoming Jason again to the Williams Sonoma staff and rising the Williams Sonoma Home based business along with his management.”

Thomas Lester is Digital/Managing Editor for Dwelling Accents Immediately. A graduate of Emory & Henry Faculty’s Mass Communications program, Lester spent a dozen years working for newspapers in Virginia and North Carolina protecting an array of topics, starting from neighborhood information, authorities, schooling, ACC sports activities, skilled baseball and extra earlier than becoming a member of Dwelling Accents Immediately in 2013. Attain out to me along with your story concepts, ideas and extra at [email protected]

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